Mumbai is known for its typical slangs popularly known as the ‘Tapori or Bambaiya (Mumbaiya) Language’ which may not sound quite polite but is generally heard among the locals.
Bollywood has seen many actors replicating these Tapori characters remember Amitabh Bachchan as Anthony bhai in AMAR AKBAR ANTHONY, Aamir Khan in RANGEELA or Shah Rukh playing the role of a tapori Max in JOSH.
Among the famous Mumbai slangs include Ek Dum Jhakaas Bidu (You Going Perfect), Waat Lag gayi… (Being in a problem), Locha Hogaya or Lafda Hogaya(Messed up Or There is some problem) and many more.
Among these umpteen Tapori slangs of Mumbai, one is Saala Khadoos, which literally means our mentor or a strict teacher who plays a lion’s share in the success of his student.
Thus in a unique style of promoting his upcoming film SAALA KHADOOS, Raj Kumar Hirani, who has produced the movie, posted the picture of his mentor, Vidhu Vinod Chopra on social media and tweeted: “Here is Mera Saala Khadoos who inspired and pushed me to the limits.”
To give momentum to his exceptional style of publicity Hirani asked other actors on social media to reveal their life's Saala Khadoos. Soon the social media was flooded with a chain of film celebrities revealing their life’s Saala Khadoos.
The first to initiate Hirani’s innovative campaign was none other but R. Madhavan, the hero and the producer of SAALA KHADOOS. Opening his heart out Madhvan put the image of his mentor Kamal Haasan and wrote: Here is Mera Saala Khadoos who pushes me to give my best? Who is yours?"
Among the others celebrities who revealed their mentors included superstar Hrithik Roshan naming his father Rakesh Roshan, BAJIRAO MASTANI actor Ranveer Singh declaring director Sanjay Leela Bhansali, Anushka Sharma calling Raj Kumar Hirani and Munna Bhai M.B.B.S. actor Boman Irani too naming Raj Kumar Hirani for changing his career!