A film teaser or trailer plays an important role in determining the movie success. Be it a Bollywood movie or a South India films a teaser is the most anticipated element of the movie that film buff anxiously wait.
In the good olden days film buffs could watch trailers only in theatre but with the generation X trailers have become easily accessible on the tip of the figure thanks to Smartphone. As a result the movement a film teaser is released it goes viral on the internet and within hours it becomes the talk of the nation.
According to the statistic the Bollywood teaser that has attracted maximum film buffs, incidentally does not belong to the Khan trio! The superstar who has been able to win the hearts of the film buff is Hrithik Roshan. The teaser of his action thriller BANG BANG featuring Katrina Kaif has registered the number one position. According to reports the movement the teaser was released it was watched by a whopping 2.33 million viewers in 24 hours and went on to become the most watched teaser/trailer ever in the history of Indian cinema!!! Maintaining the record-breaking spree, the BANG BANG teaser also became the fastest to collect 2 million views in just 18.5 hours.
Salman Khan KICK trailer went on to become a runaway success on YouTube and got about 1.8 million views in one day. The other movie teasers that crossed 1 million mark include Aamir Khan’s ‘PK’, Shah Rukh Khan’s ‘HAPPY NEW YEAR’.
Speaking about South Film Industry the teaser of the Ajith-starrer YENNAI ARINDHAAL has recorded over two million hits in 48 hours making it the highest for any south Indian film. YENNAI ARINDHAAL is most anticipated movie. It is directed by Gautam Vasudev Menon and stars Trisha and Anushka Shetty as heroines.
Vikram starrer "I" became the first South Indian film to receive more than 8 million hits for its teaser on YouTube. The movie surpassed the one-million mark within 12 hours. The film broke the record set by "Bang Bang", which achieved the feat within 13 hours.
Rajinikanth starer LINGAA crossed one million views in less than 30 hours. Vijay starrer KATHTHI too fetched good response from the fans and it has got more than two million views.